An initial public offering (IPO) is a major milestone in a company's development. To do it right, it takes extensive planning, high-quality advice and great communication. TMX Equicom helps you communicate with impact to achieve a successful IPO. From a memorable presentation and flawlessly prepared management team to seamless logistics, we cover every detail.
We are Canada's most experienced IPO roadshow team. Our professionals have managed the communications for more than 200 IPOs across all sectors, from small-cap to some of the largest IPOs in Canadian history. And with a full-service ongoing IR platform and a team of 55 practitioners, we are uniquely equipped to help these companies achieve the highest communication standards once they are listed, to ensure their ongoing success in the public markets.
Strategic Messaging
Your message is your story. Investors remember great stories with compelling investment attributes.
We develop stories that resonate with equity investors. Working with you and your banking team, we will review your prospectus, website, and marketing collateral; research your industry and competition; and then create powerful messages that form the blueprint for your script and investor presentation.
EcoSynthetix IPO
2011 |
Timbercreek Global Real Estate Fund
2010 |
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Presentation Design and Scripting
The investor presentation is one of the most important components of an IPO. A well structured presentation delivered with confidence will cut through the clutter and be remembered by investors. At TMX Equicom, we build high-impact presentations that convey what's happening today and why tomorrow's exciting.
In addition, TMXEquicom will provide management with tightly written speaking notes to ensure a consistent, compelling message is delivered throughout the marketing period.
Avigilon IPO
2011 |
GranTierra
2010 |
Yamana Gold
2010 |
Presentation Coaching and Q&A Training
The poise, confidence, and clarity with which you deliver your message has a profound impact on how it is received by investors. Maximizing the positive attributes of your delivery and body language make a tremendous difference.
Coaching for presentation delivery in group and one-on-one meetings and Q&A training are an essential part of the preparation for a successful IPO. Our in-house team can work one-on-one or in small groups with your management team. Using videotape analysis and advanced coaching techniques we help your team develop the skills to communicate confidently and clearly, and to be at their very best.
Prospectus Gatefold
An effective way to communicate the investment highlights to potential investors is to include a custom designed fold-out cover at the front of your prospectus. This gatefold highlights the key attributes of the business and investment opportunity in a visually stimulating fashion.
EcoSynthetix
2011 |
Global Water
2011 |
Bridgewater
2008 |
Corporate Video Production
In financings that involve a number of group meetings, a short corporate video is an excellent tool for introducing your business and brand with passion and energy. Videos are an effective way to engage your audience, make a lasting impression and communicate large volumes of information very quickly. You have a story worth telling and not every asset can be conveyed on a balance sheet.
Internet Roadshow
The internet roadshow is a powerful and cost-effective way of telling your story to investors who are beyond the reach of traditional roadshow destinations. TMX Equicom facilitates a secure online broadcast of your IPO presentation for the audiences you don't meet face-to-face.
Avigilon Internet Roadshow
2007 |
Website Design and Development
At TMX Equicom, we design and build award-winning websites that emphasize meaningful content around user-friendly and intuitive presentation and navigation. The website is an information delivery vehicle. Users will not sort through masses of data to get the information they need about a company. Our goal is to make it easy to find the desired information quickly and efficiently.
Giyani
2011 |
Karnalyte
2011 |
Noveko
2011 |
Parkland
2011 |
Travel Logistics and Staging
Mounting a multi-city roadshow poses many logistical challenges. Arrangements for catering, audio-visual and hotel staging, air and ground travel must be flawless. Investor kits must arrive on time. Every time. The logistics team at TMX Equicom manages all the details so you can focus on your presentation delivery, not your itinerary. We execute roadshows every week for our more than 100 clients and will ensure compliance with securities marketing regulations.
TMX Equicom will provide concierge-level management and administrative support for the IPO, including:
- Planning and overall supervision of all components of roadshow
- Dedicated support team for duration of roadshow
- Daily communication with lead underwriters' ECM contact
- Booking of all travel (air, hotel, transfers)
- Assembly and distribution of all investor packages
- Venue booking, catering and management of all retail luncheons
- Budget and expense management
- Preparation and distribution of daily itineraries
- Additional administrative support as required